B.Voc. in E-commerce and Digital Marketing is one of the most pursued vocational courses in the undergraduate level.
Duration of course: 3 years (6 semesters)
Why B.Voc in E-Commerce and Digital Marketing from Glocal University?
B.Voc in E-commerce and Digital Marketing is a 3-year undergraduate degree program offered by Glocal University. The course is UGC-certified and provides top-quality education to the students. The curriculum is thoughtfully designed to blend theoretical understanding of E-Commerce and Digital Marketing with hands-on practical learning, allowing students to engage in real-life projects. This approach ensures that graduates are well-prepared for the industry upon completing the course. The program offers multiple entry and exit points, enabling students to acquire certifications such as diplomas, advanced diplomas, and degrees based on their duration of enrollment in the course.
Course Key Features
University Name
Glocal University
Location
Saharanpur, UP
Course Name
B.Voc in E-Commerce and Digital Marketing
Course Type
UG Degree
Duration
3 years (6 semesters)
Mode
Regular
Exam
Semester wise
Course Fee
50,000/year*
Eligibility
10+2 or 10+diploma from a recognized board of India
Salary
2.4-8 LPA
Course Curriculum
First Semester
1. English Language and Communicative English
2. Fundamentals of Information Technology
3. Management Theory and Practices
4. Marketing Management
5. Fundamentals of E-Commerce
6. Fundamentals of Digital Marketing
7. Project-I
Second Semester
1. Introduction to Communication Skill
2. Sales and Marketing
3. Fundamentals of DBMS
4. Managerial Economics
5. Integrated Marketing Communication
6. Human Resource Management
7. Project-II
Third Semester
1. Soft Skills and Personality Development
2. Product and Brand Management
3. Consumer Behavior
4. Fundamentals of Entrepreneurship
5. Retailing
6. Microsoft Office - Lab
7. Project-III
Fourth Semester
1. Website Planning and Structure
2. Human Values and Professional Ethics
3. Social Media Marketing
4. Digital Entrepreneurship
5. Web Designing Using Photoshop - Lab
6. Advertising and Sales Management
7. Project –IV
Fifth Semester
1. Content Marketing
2. Content Management System Lab
3. Search Engine Marketing and Search Engine Optimisation
4. E-Commerce Law and Practices
5. Project-V
Sixth Semester
1. Business Research Methods
2. Workshop: Creative, Design Thinking and Skill Development
3. Project Report and Viva
4. Internship
Admission Process
Prospective students can access the Glocal University online portal to explore the B.Voc E-Commerce and Digital Marketing course.
Upon choosing this program, applicants need to fill out an application form.
Glocal University provides free counseling sessions to assist students throughout the admission process.
A document verification stage is mandatory for authentication purposes.
The university levies a registration fee from students during the enrollment process.
Once successfully registered, candidates are recommended to await the seat allocation results for their respective courses patiently.
Course Fee
Total course fees for the entire course are INR 1.5 lakhs
(Tuition fees for each semester - INR 25000)
Eligibility Criteria
Applicants need to have achieved a minimum of 50% in their 12th-grade examination from a recognized board.
Those who have completed a diploma in a relevant field after the 10th grade are also eligible to apply.
International students are welcome to seek admission to the course.
Additionally, candidates should be at least 17 years old.
Career Opportunities
Digital Marketing Manager
SEO Specialist
Social Media Manager
Content Marketing Manager
Influencer Marketing Manager
Email Marketing Specialist
Digital Marketing Analyst
PPC Specialist
E-Commerce Consultant
Freelancer/Entrepreneur
E-Commerce Manager
Web Analytics Specialist
Customer Relationship Management (CRM) Specialist
Digital Marketing Trainer/Instructor
Mobile Marketing Specialist
Top Hiring Companies
Some of the companies that offer placements to students who graduated in the B.Voc E-Commerce and Digital Marketing course are listed below.
Amazon
Google
Facebook
LinkedIn
Adobe
IBM
Accenture
Wipro Digital
Deloitte Digital
HubSpot
Flipkart
Snapdeal
Paytm
Zomato
OYO
TCS
Other Information Technology Courses Provided by Glocal University